Bramble Hub and our partner Commercial Intuition work together to deliver transformative consultancy and systems solutions to the UK public sector.
Founded by Allan King five years ago, Commercial Intuition has grown steadily from a one-person consultancy into a thriving business built on two complementary strengths: management consultancy and systems delivery. The company works across central and local government, defence, energy, and housing, as well as the private sector, providing customers with clear insight and hands-on support for complex transformation programmes.
People are at the heart of Commercial Intuition’s success. Brandon Robertson, Head of Consulting, explains that the company takes pride in being an alternative employer, exploring ways to engage a diverse range of people through apprenticeships and non-traditional career pathways. This focus on inclusion and social value is supported by their active work with schools and charities, alongside a company-wide commitment to community impact.
Data-led change
Commercial Intuition’s consultancy approach stands out for its use of experienced P3M practitioners and data-led transformation. Rather than relying on traditional, qualitative models, the team brings an engineer’s precision to organisational transformation, measuring belief systems, communication patterns, and cultural drivers to help clients make smarter, evidence-based decisions.
The company has recently enhanced this data-led approach with a new suite of products designed to help organisations build a stronger foundation for change and improvement. This includes a set of training materials focused on upskilling client teams and reducing the risk of change failure; a one-day innovation workshop that produces leadership-approved initiatives ready to launch immediately; and a series of maturity assessments that clearly identify areas for development and provide practical guidance for improvement. Upcoming innovations include a new ‘knowledge-as-a-system’ offering, designed to make expert consultancy more accessible to smaller organisations.
Alongside its consultancy work, Commercial Intuition’s systems division delivers ERP solutions using Odoo’s comprehensive suite of applications, helping organisations of all sizes manage their data more effectively. This helps clients make decisions, streamline and grow, and better capture and collaborate on new opportunities.
Customers in central government
Commercial Intuition works with government departments to strengthen delivery, governance, and organisational capability. Combining strategy, systems thinking, and practical change support, the company helps teams deliver more effectively, make better use of data, and embed sustainable improvements. Their approach links strategic intent with measurable outcomes, aiming to improve transparency, accountability, and performance at every level.
Across a range of programmes, Commercial Intuition has supported departments to modernise systems, enhance decision-making, and build internal capability. Their focus is always on leaving behind capability, not dependency, ensuring that clients can continue improving performance long after the engagement ends.
Example case studies include:
- Redefining a department’s PMO through a full assessment and VMOST (Vision, Mission, Objectives, Strategy, and Tactics) alignment
- Developing a board-level balanced scorecard to improve governance transparency
- Conducting a data and systems review to streamline reporting and introduce automation
- Embedding agile practices by providing an experienced Scrum Master for digital transformation
- Redesigning a Strategic Asset Management Plan to guide long-term investment decisions
- Supporting the development of a Full Business Case for a system redevelopment
- Strengthening cybersecurity and risk management using the Secure by Design framework
Through our thin-prime model of doing business, Bramble Hub is able to supply Commercial Intuition’s expert services to the UK public sector via a number of procurement frameworks.
